From the monthly archives:
The persuasiveness of your salescopy is the single most important factor in determining your success as an online marketer. Unfortunately, it doesn’t matter how good the product is, if the copy sucks then so will your conversion rate.
With this in mind, I’ve compiled a list of the 7 best copywriting websites I’ve found online. [...]
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I‘ve just read on John Thornhill’s blog that eBay will be banning the direct selling of digital items such as ebooks, audio mp3’s, domain names etc from March 31st 2008.
Sadly and quite arrogantly, eBay have deemed it necessary to only give a weeks notice on a policy that will dramatically affect the businesses of hundreds [...]
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Major developments are afoot at Clickbank which will have huge implications for affiliates and merchants alike.
The first announcement, and effective immediately, is that merchants can now offer their products in the Spanish language.
The Spanish speaking market is obviously huge. The US alone is home to more than 40 million Hispanics and worldwide Spanish [...]
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The word “Free” has become so overused in webcopy now that it’s lost much of it’s ability to convert visitors to subscribers. That’s the conclusion of David D’Anna in his latest post over at Clayton Makepeace’s wonderful copywriting blog.
To a large degree I think he’s right. The mere fact that something is FREE [...]
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Well after procrastinating for far too long, I’ve finally published the very first edition of my monthly online marketing newsletter. I hope it’s worth the wait…I’ll let you be the judge!
In it I reveal a viral marketing strategy I’ve been using with some success for a few months now to generate ongoing traffic, build [...]
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Jack Humphrey has just released his 2008 version of the Authority Black Book, the Social Marketing Resource Guide.
Last year’s edition was downloaded over 40,000 times and provided some of the best hands-on advice for generating massive traffic to your blog or website using the power of social marketing.
It’s 67 pages of actionable content and [...]
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