Why You Don’t Need A Big Email List…

by Graham Cox on November 12, 2008

One of the biggest myths of internet marketing is that you need a huge mailing list to make big money online.

It’s a myth because it’s not the list size, it’s the responsiveness of your list that counts.

You can have all the subscribers in the world but if no one’s opening your emails or clicking your links then you’re dead in the water.

So how do you build a responsive list?

Well the simple answer is by giving valuable and engaging content which connects with your audience’s needs and desires.

Discover what information they are looking for (online surveys are a great way to find out) and then give it to them.

The days of being able to get away with bombarding your list with offers are over. That did ok a few years ago but not anymore. Now it’s about giving great content, creating trust and building a following.

If you can do that, you’re onto a winner.

If you’re looking for proof…I recently interviewed a leading online marketer who builds incredibly responsive lists. In fact, in his very first email promotion as an affiliate he earnt a staggering $1,180.79 from a tiny list of 603 subscribers, outselling marketers with lists running into the tens of thousands.

Nowadays, he rarely bothers promoting other marketers products as his own promotions sell so well to his own lists.

If you want to discover exactly how he does it, check out the interview at http://www.SmallListsBigProfits.com

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